What the incident reveals about crisis management
The CrowdStrike incident last week was unprecedented – and an accident, the result of a software update gone awry.
The outage made evident that no business is entirely safe from system mishaps or breakdowns, said Suzanne Sangiovese, director of travel and technology at Riskline. It’s essential, she added, to have access to timely and accurate information to help limit the consequences of incidents like these on business operations including travel.
Travel companies have been leveraging artificial intelligence to smooth processes in many circumstances. Crisis management is no different.
AI “isn’t just buzz,” said Riskline’s Sangiovese.
“It’s having a real impact on technology solutions in travel risk and crisis management, and if there are suppliers who aren’t already looking into adopting elements of how it can work for them – they should be,” Sangiovese said.
AI’s impact during a crisis can be far-reaching, she added. AI can help synthesize and analyze vast amounts of data to turn up predictive patterns that can be used in simulating crisis scenarios. She added the technology can also help plan emergency responses and the guidance issued to to travelers.
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